Latitude Pricing in 2026: Plans, Limits and Real Costs
Pro is the best plan for most solo founders because it supports building AI products collaboratively at scale. It includes 100K credits/month, 90d data retention, unlimited seats, and priority support. Starter is the no-cost option for basic AI infrastructure.
Verified 2026-11-07 · official pricing page · Latitude in the directory
Quick pricing verdict
- Starting price
- Free
- Free plan
- Yes. Starter has no expiration and includes 20K credits/month, 30d data retention, unlimited seats, general channel Slack support, and session intelligence plus automatic issue detection.
- Best plan for most people
- Pro at $99 /month
- Plan to avoid first
- Enterprise Cloud, because its pricing is Custom and it is aimed at high volume products or deployment in your infrastructure.
- Biggest hidden cost
- Pro usage beyond its included 100K credits/month is billed as overage at $20 per 10K credits.
- Pricing checked
- 2026-11-07, against the official page
Latitude provides observability, session search, conversation intelligence, and issue discovery. Starter is free for teams setting up AI infrastructure, while Pro is for teams building AI products collaboratively at scale.
Credits cover several usage types, including traces, hosted AI for session intelligence and flaggers, and custom signal runs. The pricing calculator is directional rather than an invoice because actual usage varies with session length, models, sampling, and how signals are written.
Plans compared
| Plan | Price | Best for | Key limits |
|---|---|---|---|
| Starter | Free | Teams setting up the foundations of their AI infrastructure | 20K credits/month; 30d data retention; Unlimited seats; General channel Slack support |
| Pro | $99 /month | Teams building AI products collaboratively at scale | 100K credits/month; 90d data retention; Unlimited seats; Priority support; Extra credits: $20 per 10K |
| Enterprise Cloud | Custom | High volume products or deploy in your infrastructure | Custom credit volume; Custom data retention; Custom on-premises deployment; Fine-grained roles (RBAC); Team trainings; SAML SSO; SOC2 & ISO27001 reports; Uptime and support SLA; Dedicated support; Talk to a sales engineer |
Source: Latitude pricing page, checked 2026-11-07. See the archived page we read.
What each plan includes
Starter
- Includes
- 20K credits/month; 30d data retention; Unlimited seats; General channel Slack support; Session intelligence and automatic issue detection
- Missing
- Priority support; Extra credits: $20 per 10K; Custom credit volume; Custom data retention; Custom on-premises deployment; Fine-grained roles (RBAC); Team trainings; SAML SSO; SOC2 & ISO27001 reports; Uptime and support SLA; Dedicated support; Talk to a sales engineer
- Avoid if
- You need priority support, longer data retention, extra credits, or enterprise deployment and security features.
- Verdict
- Best for testing Latitude or handling a limited amount of production usage at no cost.
Pro
- Includes
- 100K credits/month; 90d data retention; Unlimited seats; Priority support; Extra credits: $20 per 10K
- Missing
- Custom credit volume; Custom data retention; Custom on-premises deployment; Fine-grained roles (RBAC); Team trainings; SAML SSO; SOC2 & ISO27001 reports; Uptime and support SLA; Dedicated support; Talk to a sales engineer
- Avoid if
- Your metered usage regularly exceeds 100K credits/month and the overage costs would make another plan more suitable.
- Verdict
- Best plan for most solo founders building an AI product.
Enterprise Cloud
- Includes
- Custom credit volume; Custom data retention; Custom on-premises deployment; Fine-grained roles (RBAC); Team trainings; SAML SSO; SOC2 & ISO27001 reports; Uptime and support SLA; Dedicated support; Talk to a sales engineer
- Missing
- Published credit amount; Published price; Published data retention period
- Avoid if
- You do not need high-volume usage, on-premises deployment, dedicated support, or the listed access and security features.
- Verdict
- Worth discussing only when enterprise deployment, security controls, support commitments, or custom capacity matter.
Add-ons, overages, and surprise costs
| Cost item | Trigger | Published amount | Billing behaviour |
|---|---|---|---|
| Pro credit overage | Usage beyond the included credits | $20 per 10K credits | Billed as overage on Pro. |
| Additional Pro credits | Buying more credits | $20 per 10K | Adds credits to the plan. |
| Hosted AI usage for session intelligence and flaggers | Session intelligence and flaggers run hosted AI | Not published | These features also consume credits when they run hosted AI. |
| AI usage in custom signals | A custom signal uses model calls or semantic queries | Billed from the tokens used | Each custom signal run costs a baseline credit plus any AI it uses. |
| Enterprise Cloud | Choosing Enterprise Cloud | Custom | Requires talking to a sales engineer. |
Source: Platform pricing docs, checked 2026-11-07. See the archived page we read.
Which plan should you choose?
- Solo founder evaluating Latitude before production use
- Starter — It costs Free, does not expire, and includes 20K credits/month with unlimited seats.
- Solo founder shipping an AI product with steady production traffic
- Pro — It includes 100K credits/month, 90d data retention, unlimited seats, and priority support for $99 /month.
- Founder whose usage regularly exceeds the Pro allowance
- Pro with a spending limit — The page says you can limit total spending and adjust traces processed and signals tracked; excess usage costs $20 per 10K credits.
- Founder requiring on-premises deployment, SAML SSO, SOC2 & ISO27001 reports, or dedicated support
- Enterprise Cloud — It lists each of these capabilities, but the price is Custom and requires talking to a sales engineer.
Frequently asked questions
- Is there a free plan or free trial available?
- The free plan has no expiration, and you can stay on it for as long as it fits your needs.
- What is a credit and how are credits calculated?
- A credit is the unit of usage. Ingesting a trace costs 1 credit. Custom signal runs cost a baseline credit plus any AI they use, with model calls and semantic queries billed from the tokens used. Session intelligence and flaggers also consume credits when they run hosted AI.
- What happens if I exceed my usage limits?
- On Pro, usage beyond the included credits is billed as overage at $20 per 10K credits.
- Can I control my spending?
- Yes. You can limit total spending and precisely adjust the amount of traces processed and signals tracked.
- Can I upgrade, downgrade, or cancel my plan anytime?
- Yes. You can change or cancel your plan at any time directly from your account settings, with no commitment required.
- How accurate is the pricing calculator?
- It is a directional estimate for planning, not an invoice. Real usage varies with session length, models, sampling, and how signals are written. Your bill reflects metered credits.
- What are traces?
- A trace is one recorded run of an agent or prompt, including the spans, model calls, tools, and outputs Latitude stores for searching, debugging, and evaluating production behavior.
- What are custom signals?
- They are detectors you define for behaviors such as a specific failure mode or quality check. Each run uses credits when it scores production traffic.
What we read
Every figure on this page was extracted from the vendor's own pricing page at the moment below. The captured text is one click away, so you can check our reading against what they publish today.
Source captured 2026-11-07 16:03 UTC · read the captured text
Pricing change log
What moved since we started tracking this page, newest first. A price that changes silently is the failure mode of every other pricing guide.
- 2026-11-07First published, extracted from https://latitude.so/pricing; archive snapshot 2026-10-09.