Ideogram Pricing in 2026: Plans, Limits and Real Costs
Plus is the plan most people should buy: it is recommended for everyday creative projects and includes 2,400 priority credits/mo. The page also lists $20 per month, $180 billed annually, but its billing-period labels are uncertain.
Verified 2026-10-27 · official pricing page · Ideogram in the directory
Quick pricing verdict
- Starting price
- Pay as you go: 1¢/credit.
- Free plan
- Not published
- Best plan for most people
- Plus — Best for everyday creative projects; Recommended.
- Plan to avoid first
- Enterprise — Postpaid; custom needs.
- Biggest hidden cost
- Prices exclude tax; if applicable, tax is added at checkout based on your billing address.
- Pricing checked
- 2026-10-27, against the official page
The page recommends Plus for everyday creative projects. Its listed price is $20 per month, $180 billed annually, with 2,400 priority credits/mo., but the page labels the billing period as uncertain.
Pro is listed for creators with high-volume workflows. Team is listed at $30 per user/month, $240 billed annually, while Enterprise is postpaid with custom pricing and a custom credit amount.
Plans compared
| Plan | Price | Best for | Key limits |
|---|---|---|---|
| Pay as you go | 1¢/credit | Pay-as-you-go credit purchases | Credits are based on the Model and Rendering settings chosen; the page does not publish a generation or credit limit. |
| Plus | $20 per month, $180 billed annually$180 billed annually | Everyday creative projects | 2,400 priority credits/mo.; unlimited slow credits; running + queued generations: 8; private generations; large generation queue. |
| Pro | $60 per month, $504 billed annually$504 billed annually | Creators with high-volume workflows | 7,500 priority credits/mo.; unlimited slow credits; running + queued generations: 32; private generations; batch generation; largest generation queue. |
| Team | $30 per user/month, $240 billed annually$240 billed annually | Teams creating together | 3,600 priority credits/user/mo.; unlimited slow credits; running + queued generations: —; seat-based billing with contract; central billing and administration. |
| Enterprise | PostpaidCustom pricing | Businesses with custom needs | Custom credit amount; unlimited slow credits with contract; private custom models trained on your visual data; volume discounts on the API (billed separately). |
Source: Ideogram pricing page, checked 2026-10-27. See the archived page we read.
What each plan includes
Plus
- Includes
- All image & video models; private generation; unlimited slow credits; unlimited character consistency; larger generation queue; quality export; top up credits at any time; community gallery; 2,400 priority credits/mo.
- Missing
- Batch generation; custom model training; volume API discounts; priority support; API access with credit-based usage; seat-based billing; central billing and administration; collaboration features.
- Avoid if
- You need 7,500 priority credits/mo., 32 running + queued generations, batch generation, or the largest generation queue.
- Verdict
- Recommended for everyday creative projects and the best default for a solo founder.
Pro
- Includes
- All image & video models; the best cost per credit; private generation; unlimited slow credits; unlimited character consistency; batch generation; quality export; the largest generation queue; top up credits at any time; community gallery; Plus everything in Plus plan; 7,500 priority credits/mo.
- Missing
- Custom model training; volume API discounts; priority support; API access with credit-based usage; seat-based billing; central billing and administration; collaboration features.
- Avoid if
- You do not need the higher credit allowance and generation capacity.
- Verdict
- Best for creators with high-volume workflows.
Team
- Includes
- All image & video models; central billing and administration; early access to collaboration features; top up credits at any time; Plus everything in Plus plan; 3,600 priority credits/user/mo.
- Missing
- Custom model training; volume API discounts; priority support; API access with credit-based usage; seat-based billing; central billing and administration; collaboration features.
- Avoid if
- You are buying alone; the listed price is per user/month and is intended for teams creating together.
- Verdict
- Relevant for teams, not the default choice for a solo founder.
Enterprise
- Includes
- All image & video models; private custom models trained on your visual data; volume discounts on the API (billed separately); priority customer support; custom credit amount; unlimited slow credits with contract; largest generation queue.
- Missing
- Batch generation; running + queued generations; API access with credit-based usage; collaboration features.
- Avoid if
- You do not need custom needs, a custom credit amount, custom model training, or separately billed API volume discounts.
- Verdict
- Contact sales for custom pricing; it is not a straightforward solo-founder purchase.
Add-ons, overages, and surprise costs
| Cost item | Trigger | Published amount | Billing behaviour |
|---|---|---|---|
| Tax | If applicable, tax is added at checkout based on your billing address. | Not published | Prices exclude tax. |
| API volume discounts | Enterprise API usage. | Volume discounts on the API (billed separately) | The API charge is separate from the Enterprise subscription. |
| Priority credits | Generating images instantly; AI-powered editing features, such as Editing with AI and Image Reference, require priority credits. | Not published | After priority credits run out, images use the slow queue, where wait times vary based on server capacity and usage; the listed AI-powered editing features are not available in the slow queue. |
| Unused subscription priority credits | The end of each billing cycle. | Not published | Unused subscription priority credits expire at the end of each billing cycle. |
| Top-up credits | Purchasing top-up credits. | Not published | Top-up credits are used after subscription credits run out and carry over to the next period if unused. |
Source: Platform pricing docs, checked 2026-10-27. See the archived page we read.
Which plan should you choose?
- Solo founder creating everyday images
- Plus — It is Recommended for everyday creative projects and includes 2,400 priority credits/mo.
- Solo creator with high-volume workflows
- Pro — It is Best for creators with high-volume workflows and includes 7,500 priority credits/mo., 32 running + queued generations, and batch generation.
- Occasional buyer who only needs a few credits
- Pay as you go — The listed rate is 1¢/credit.
- Team creating together
- Team — It includes central billing and administration and early access to collaboration features.
- Business needing a custom credit amount or custom model training
- Enterprise — Enterprise lists a custom credit amount and private custom models trained on your visual data.
Frequently asked questions
- What happens when I run out of priority credits?
- You'll generate images in the slow queue, where wait times vary based on server capacity and usage. AI-powered editing features, such as Editing with AI and Image Reference, require priority credits and are not available in the slow queue. You can upgrade, purchase top-up credits, or wait for priority credits to reset in the next billing cycle.
- Do unused priority credits carry over to the next monthly period?
- Unused subscription priority credits expire at the end of each billing cycle. Top-up credits are only used after subscription credits run out and carry over to the next period if unused.
- Can I generate unpublished images?
- By default, all images on Ideogram are published. Ideogram Plus and Pro subscribers can generate unpublished images and unpublish previously published images.
- Can I delete my images?
- Yes, image deletion is available for Ideogram Plus and Ideogram Pro subscribers.
- Can I use generated images for commercial purposes?
- Ideogram does not claim ownership of generated images, and you can use them for any purpose, including commercial use. For details, see its Terms of Service.
- Can I cancel my plan?
- Yes, you can cancel your monthly or yearly subscription at any time. You can use the plan's benefits and features until the end of the billing period and will not be charged again after that.
- Will I be double charged when I upgrade?
- Upgrades are automatically prorated, so you only pay the difference based on the unused portion of your current plan.
- What payment methods are supported?
- Payments are processed through Stripe, which accepts credit or debit cards issued by networks like Mastercard, VISA, or American Express. PayPal and other digital wallets are not available at this time.
- Does the price include tax?
- No, prices exclude tax. If applicable, tax is added at checkout based on your billing address.
- Do you offer discounts or free trials?
- Ideogram does not offer discounts or free trials for subscription plans. Eligible free accounts receive weekly credits when signing in with Google, Apple, or Microsoft; the amount may vary.
What we read
Every figure on this page was extracted from the vendor's own pricing page at the moment below. The captured text is one click away, so you can check our reading against what they publish today.
Source captured 2026-10-27 16:18 UTC · read the captured text
Pricing change log
What moved since we started tracking this page, newest first. A price that changes silently is the failure mode of every other pricing guide.
- 2026-10-27First published, extracted from https://ideogram.ai/pricing/; archive snapshot 2026-10-16.